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A one size fits all loyalty program is the fastest way to turn off customers. The “personalize” method is a better method for ensuring that customers keep coming back and building brand loyalty

Global e-commerce is expected to reach $910 billion this holiday season, a year-over-year increase of 11 percent. In addition to more ways to pay via social, mobile and contactless payment, this year brings higher prices and shortages due to supply-chain issues.

As c-stores adapt to growing customer demands and a changing industry, there are ways they can use technology to unify their operations—from their forecourt to their back office.

Retailers are adjusting to demands for modern technologies as the pandemic pushed the button on the digital explosion. That’s exposing some risks of having a break/fix IT approach with consumers more unlikely to tolerate down times and bad customer experience because of technology failures

Shopper loyalty is critical for any retailer; it drives numerous benefits. But what about your customers? Here are some smart ways to make loyalty a two-way street.

More labor without more cost. Better shopping experiences. Happier customers. One smart technology makes all this possible.

RFID technology marks store items with a tag that carries a UPC and serial number to uniquely identify and remotely trace them. Has the time come for grocery retailers to use RFID to eliminate shopper friction?

Competition among fuel and convenience retailers is fierce. If your c-store brand lacks an engaging loyalty program, you’re missing out on opportunities to increase revenue and build brand affinity.